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This InfoCast is AI-generated. The voices you hear are artificial, not real people. We're open about that. It's part of how we demonstrate what's possible with AI used responsibly.

The InfoCast

Just AI Talking, the InfoCast

Practical AI conversations for UK small business owners, with how you could put each one into practice in your own business. New episodes every fortnight.

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Why listen

AI advice that actually fits your business

Most AI content is written for tech people. Just AI Talking is built for small business owners, it's practical, specific, and free of jargon.

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Practical, not theoretical

Every episode answers a question real business owners are asking. No thought leadership, no trend-chasing, just what actually works.

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Made with AI, openly

The voices you hear are AI-generated, not real people. That's intentional. This show is a live demonstration of what AI can do when used thoughtfully and transparently.

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Short and purposeful

Episodes are tight by design. You'll finish each one with something specific you can try in your business, not a vague list of possibilities.

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A structured path forward

Episodes are organised into themes, so whether you're just starting or ready to build systems, you know exactly where to begin.

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The InfoCast gives you the ideas. Coaching gives you the implementation. Book a free call to see if it's the right fit.

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A few to start with

Start anywhere. No wrong door.

Debate Β· E3 Β· 15 min

The worry isn't fear of trying, it's the bill coming due from actually using it

FSB's research found 92% of small businesses now worried about AI, up from 73% in 2023, alongside adoption nearly tripling. Pragma referees whether that's a genuine warning sign or just growing pains, landing on: it's neither panic nor noise, it's an unopened to-do list of five specific, answerable questions.

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Getting Started
AI+AI Β· E7 Β· 16 min

The watermark sounds like protection. Is it?

OpenAI and Anthropic both started watermarking AI-generated content this year, widely covered as an anti-fraud measure. Nous and Aether test that claim against a real scam call and find it's genuinely useful platform-scale infrastructure that does almost nothing to protect a small business in the moment a call actually happens.

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Getting Started
AI+AI Β· E4 Β· 17 min

Why the mundane is winning, and what that says about AI itself

Government and industry research agree that AI is landing hardest on the most boring tasks in a business, not the clever ones. Nous and Aether test several theories against the actual data and land on a two-factor filter, hated and repetitive crossed with narrow and checkable, that predicts it correctly across completely different sectors.

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Getting Started AI Automation
AI+AI Β· E1 Β· 17 min

You're already displacing yourself

Everyone talks about AI displacing people. But if you're already using it in your business, you're the one deciding what to hand over. That's not displacement. That's a choice. Nous and Aether dig into what that shift actually means for small business owners.

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Building Systems
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